The Culture, Arts and Heritage Ministry will endorse and support NECF Malaysia’s nationwide campaign to help reverse the moral decline in the nation. Its minister, Dato’ Seri Dr Rais Yatim, will personally launch NECF’s campaign scheduled for September.
Dato’ Yatim also agreed, at a recent meeting with NECF Secretary-General Rev. Wong Kim Kong, that the ministry will provide joint partnership by placing the government logo besides NECF’s in the campaign materials, and assist NECF to gain approval and licence from municipal councils to put up the campaign banners and posters in public places.
NECF is undertaking this major nationwide campaign because it concurred with the government’s view that Malaysia should not just become a prosperous and politically stable nation, but also a God-fearing civic-conscious nation – rich in character and assimilated with good values.
The campaign is NECF’s contribution to society in response to the ministry’s Courtesy and Noble Values campaign launched early this year. “We recognise the deterioration of moral values in our society with the marked increase in criminal activities, such as murders, robberies and corporate frauds, corruption and immoral activities. We believe that instilling good values is the most effective preventive measure against crime and wrongdoing,” Rev. Wong said.
He added that NECF’s campaign aimed to raise awareness of the citizen’s role in helping to arrest the moral decline and promote good values, as well as ‘conscientise’ citizens to be actively involved in preventing immoral and criminal activities.
Themed “A Nation with Courtesy and Noble Values Retains Honour/The Way of the Wicked is sin against God”, the campaign is targeted at all Malaysians and not just Christians only, Rev. Wong stressed.
NECF will produce and distribute posters, car stickers, cards, banners and bookmarks cards in all the four major languages.
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The ministry’s logo and NECF’s campaign logo. |
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